Samsung unveils the next chip for mid-range Galaxy phones on November 12th


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That doesn’t necessarily mean it will be slow. One early test result suggested the 1080 might be faster than the Snapdragon 865. While it’s good to be skeptical of pre-release benchmark data, it suggests that Samsung’s 2021 mid-rangers might offer brisk performance where they used to be somewhat sluggish.

This might be Samsung’s most important chip for the coming year. While the company’s mobile profits have been soaring despite the pandemic, it still faces a market where economic hardship will limit how much customers are willing to spend. In other words, people will be more likely to buy a mid-range phone (and thus the Exynos 1080) than a premium device using the Exynos 990’s successor. In that light, it makes sense to generate buzz for a chip that could be relatively ubiquitous.

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