Apple TV Plus: shows, movies, cost, devices and more


Apple TV Plus has passed its three year birthday, and is steadily proving itself against other big streamers. The content strategy has been markedly different to that of its competition, and the library remains remarkably selective even through Apple’s investment into expensive shows.

Though the likes of Netflix dwarf Apple TV Plus’ offering, what it does have is star-studded quality – showing that Apple is playing the long game in regard to content development. And more of those high-production values and standout scripts are set to trickle in during 2023, further building out what is becoming an excellent content catalogue.



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